One of my most favourite parts of my job is working with people and businesses that I really believe in.
After meeting the amazing Sandra Clair of Artemis Natural Healthcare a couple of years ago on a shoot for Tourism Dunedin, I was enthralled by her ethos and her incredible knowledge on the healing power of plants.
Sandra’s Dunedin based company specialises in beautiful organic healing teas, oral liquid supplements, and remedial bodycare products – all gathered and manufactured by hand in Dunedin, and sold throughout New Zealand and the World.
For Artemis’ new ‘Slim and Trim’ Tea campaign, we used real life tea drinkers and photographed them in their elements, doing what they loved.
It was important to portray how the tea complimented their busy lifestyles, and kept them full of energy, so along with the photographs, quotes from their interviews were used in promotional material to reinforce how they felt the tea fitted in with their lives.
I’ve loved working with the team at Artemis, (along with drinking their beautiful teas!) and am looking forward to shooting a new campaign in the near future! Keep an eye out!